JASON RIIS

My consulting firm, Behavioralize, applies behavioral science to a wide range of customer and managerial challenges. In past projects we have developed programs to do the following:

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• Create need recognition for new products and services

• Increase frequency of product or service usage

• Reduce error in product usage or program execution

• Increase trust and improve perceptions of new technologies

• Reduce barriers to technology or new program adoption

• Optimize pricing of a new product or service

• Understand and influence behavior of key intermediaries (e.g., physicians, sales force)